Labatt's heritage of brewing excellence extends close to 170 years.
Labatt has been shaped by more than 166 years of brewing excellence and commitment to the communities where it operates. Since 1847, the company has never lost sight of the fact that it's in business to serve its customers and consumers. By continually finding innovative ways to enhance the consumer experience with its brands, we evolved from a single small brewery in London, Ontario to become an internationally renowned brewer.
With a portfolio of about 60 quality beers and breweries from coast to coast, Labatt today employs 3,000 Canadians across four major market regions: Western, Ontario, Québec, and Atlantic.
We are also proud to be part of Anheuser-Busch InBev, brewers of over 200 brands that include global flagship brands Budweiser, Stella Artois, Beck’s and Corona Extra.
Beer at its best across the West
Labatt's western market encompasses British Columbia, the Prairie provinces, the Yukon and the Northwest Territories.
Our Columbia Brewery in Creston, B.C. traces its heritage to the Fort Steele Brewery established in the Kootenays in 1898. The Columbia Brewery, which began brewing Kokanee lager in 1960, became part of the Labatt family in 1974.
Columbia’s brand portfolio has grown over the years, as Labatt Genuine Lager, Wildcat Strong, Winchester, Labatt Light, Lucky, Blue, Busch and Brava were added to the Kokanee family, which includes Kokanee, Kokanee Gold, Kokanee Light and Kootenay True Ale. Following rigorous certification programs, the Columbia Brewery also brews Alexander Keith’s India Pale Ale and Red, as well as Budweiser and Bud Light for customers and consumers in B.C., Alberta, Saskatchewan and Manitoba.
Labatt's Edmonton, Alberta brewery which opened in 1964, brews Budweiser, Labatt Blue, Wildcat, Lucky, and following the completion of rigorous certification programs, Alexander Keith’s IPA, Keith’s Red, Keith’s Light and Kokanee.
The brewery has produced a number of firsts, including the first Canadian-brewed American beer (Budweiser in 1980) and the first packaged draft in Canada (Labatt Genuine Draft in 1992).When Labatt introduced its Pilsener Lager in Manitoba in the late 1950s, the community nicknamed the beer "Blue" for the colour of its label and for Labatt's support of Winnipeg's Canadian Football League (CFL) franchise - the Blue Bombers. The nickname stuck and by 1980, Labatt Blue became a well-recognized brand in Canada.
Labatt supports a variety of community organizations and activities including, for example:· Proudly supporting mountain sports, Bud Light is the title sponsor of the largest freeride mountain bike festival in the world - Kokanee Crankworx in Whistler.
· Kokanee supports the World Ski & Snowboard Festival in Whistler/Blackcomb, as well as many other sporting events at regional mountains in British Columbia.
· In addition, the company supports the annual fundraiser "Dining Out for Life" with participating restaurants in the Vancouver and Vancouver Island areas. Over the past 16 years, more than $3 million has been raised to help local charities focused on supporting people living with HIV/AIDS.
· Columbia Brewery partners with the Canadian Avalanche Association, which educates outdoor enthusiasts on avalanche preparedness and safety while enjoying recreational activities.
· With its strong heritage and ties to the community, Labatt through Budweiser, continues to support the Winnipeg Blue Bombers football team in Manitoba.
· As a Champion sponsor of the Calgary Stampede in Alberta, Labatt also supports several charity events including the Ranchman's Renegades Canada Professional Bull Riding Event which benefits the Project Warmth Society of Alberta, a registered charity that assists the homeless and underprivileged, as well as Child Find Alberta.· Budweiser is the official sponsor of the Vancouver Canucks, Calgary Flames and the Winnipeg Jets.
Ontario - birthplace of our great brewing heritage
London is the hometown of Labatt Breweries of Canada. Labatt's London plant produces nearly 40 percent of the beer brewed in Canada.
· The Labatt story began close to 170 years ago in London, in what was then known as Canada West. At that time, John Labatt's small brewery produced the equivalent of about 1,000 bottles of beer a year.
· With close to $100 million in expansion and other capital investments since 2000, the London facility's production capacity has increased to 4 million hectoliters, the equivalent of one billion bottles of beer a year.
· Popular brands produced in Ontario include Budweiser, Bud Light, Labatt Blue, Labatt Blue Light, Labatt ICE™, Labatt Genuine, Labatt Extra Dry, Labatt 50, and the Wildcat family, Alexander Keith’s IPA, Keith’s Red, and Keith’s Light.
Labatt’s sense of duty and philosophy of community support began in Ontario in 1859 when company founder John Kinder Labatt donated 1,000 lbs of flour to London families during a depression.
Today, Labatt is actively involved in supporting a wide range of local community, cultural and sporting events across Ontario, including, for example, Pride Toronto, a premier arts and cultural festival, the Thames River Clean-up in London, Ontario, and the Yonge Street Mission, a Toronto-based organization that meets the needs of people living in poverty.In 2011, Labatt donated its corporate archival and art collections to the University of Western Ontario and to Museum London. The collections were deemed to be of “outstanding significance and national importance” by the Canadian government and valued at $8.3 million.
Labatt - brewers of Québec's favourite beer
Labatt's beer has been available in Québec since 1878, when the company established a small facility in Montréal. Today, Labatt brews Québec's favourite beer, Labatt Bleue, and operates 45 distribution centres across the province.
· Labatt's Québec operations originated in 1878 when a small distribution centre was opened in east-end Montréal to handle beer produced at the company's London brewery.
·As the population grew, so did the popularity of Labatt beer across the province. In 1956, Labatt opened its Ville LaSalle brewery near Montréal. The LaSalle brewery is the largest facility of its kind in Canada with 5 production lines.
The LaSalle brewery brews Labatt Bleue, Québec's most popular brew, as well as Bleue Légère, Bleue Dry, Budweiser, Bud Light, John Labatt Classique, the Wildcat family which includes Wildcat, Wildcat Forte, Wildcat Dry and Wildcat Légère, 50, Labatt .5, Alexander Keith’s IPA, Keith’s Red, and Keith’s Light.
· For several years now, Labatt has been involved in many local sports and cultural events in Québec.
· Major events include the Grand Prix du Canada, Quebec's most prestigious automobile race, the Festival International Maximum Blues in Carleton, the Festival International Rythme du monde in the Saguenay region, the Old Port of Montreal and the Old Port of Chicoutimi.
· In addition, Labatt is proud of its association with college football through its sponsorship of the Université de Montréal Carabins, the Université de Laval à Québec Rouge et Or, and the Université de Sherbrooke Vert et Or football teams. Labatt also supports Major Junior Hockey through its sponsorships of the Québec Remparts, the Hull Olympiques, and the Victoriaville Tigres.
Atlantic Region - the birthplace of Alexander Keith's
· Labatt is truly a national brewer, with two breweries in Atlantic Canada.
· Labatt's coast-to-coast operations include its brewery in St. John's, Newfoundland.
· Labatt's Halifax, Nova Scotia, Oland Brewery brews some of Atlantic Canada's best-known favourites such as Keith's IPA, Keith's Red, Oland Export and Oland Schooner, named after the famous sailing vessel the Bluenose II.
· The Atlantic Region also serves as home to the award winning Alexander Keith's Nova Scotia Brewery, one of the oldest working breweries in North America. Guided by actors dressed in period costumes, visitors can learn about the beer, the brewery and life in Halifax in 1863. After an informative tour through the brewery, visitors are led to the Stag's Head Tavern where they listen to toe tapping music, play games and sample some of Keith's fine ale. It is a perfect experience for those who want a real taste of Nova Scotian hospitality. Since re-opening its doors in June 2000, the brewery has welcomed hundreds of thousands of visitors from Canada and countries around the world.
· Labatt's St. John's Brewery was founded in 1933 by the Brownrigg family. Three decades later, the brewery was purchased by Labatt and subsequently redeveloped. This enabled local brewing of some of Canada's most popular beers, including Labatt Blue, as well as local favourites such as Jockey Club, developed in the mid 1930s by then brewmaster Hans Schneider.
· The Oland Brewery has been operating for over 135 years. First brewed in their Dartmouth home, the Oland's special ales were the beginning of a family tradition that would make the Oland name synonymous with extraordinary beer. From the Halifax explosion of 1917 to the dry years of Prohibition and through two World Wars, the Oland family remained committed to brewing fine beers. In 1928, the Oland Brewery became stewards of the legendary Alexander Keith's family of beers when the founder's granddaughter sold the family business to the Oland family.
· The region's best selling brand is Keith's IPA, which originated in Halifax in 1820, and continues to be brewed in Nova Scotia using the recipe and quality standards developed by Alexander Keith himself. Other Maritime favourites include Oland Export, Oland Schooner, Keith's Red, Keith’s Light, Keith’s Dark, Keith’s White, and Keith’s Specialty seasonal brands (eg. Harvest Ale), as well as Kokanee, Budweiser, Bud Light, Labatt Blue and others.
· In Newfoundland and Labrador, Blue Star commands a strong presence. Other Labatt brands available in the Atlantic Region include Labatt Blue, Labatt Lite, the Budweiser family of brands and Wildcat.
In all regions of the country, including Atlantic Canada, Labatt prides itself on maintaining a direct and personal involvement in local community events, charitable organizations and sporting events.
· Labatt supports a wide range of organizations and activities in New Brunswick including the Moncton Wildcats, the Fredericton Harvest Jazz and Blues Festival, the Labatt Charity Foundation and the World Pond Hockey Championships held annually in Plaster Rock, N.B., which attracts teams from across North America.
· In Nova Scotia and Newfoundland, Labatt contributes to numerous events that celebrate communities and their citizens including the Alexander Keith's Naval Day Festival, the Halifax International Busker Festival, and the Halifax International Tattoo in Nova Scotia, as well as Salmon Fest and Klondike Days in Newfoundland.